01Indexed creator
AM
Arun Maini
@mrwhosetheboss
Tech Lifestyle
// creator → content → revenue → intelligence
Creator-led growth forEmerging Tech
The operating system for creator-led distribution—plan campaigns, connect outcomes to revenue, and know what to scale next.
Works with the tools your creators already use
Command
Briefs, creators, deals, delivery
Signal
Spend and activity to revenue
Intelligence
A performance graph that compounds
Execution
AI actions with human control
From the team that has worked with
Build distribution through the people who shape the market.
// proven conversions > follower count
Creator distribution,built to compound.
Run the full creator-growth loop in one system. Every brief, deal, deliverable, conversion, and revenue signal becomes structured evidence for the next campaign—not another row lost in a spreadsheet.
“It's not really the right creators. It's the right formats.”
Enzo, mobile app founder — whose organic creator content is reported as the main acquisition engine for his app portfolio. Read the founder interview →
One system from discovery to scale.
01
Discover
Find the creators, audiences, narratives, and distribution opportunities that fit your objective.
02
Create
Turn the brief into creator concepts, content, variants, and clear approval-ready deliverables.
03
Distribute
Coordinate creators, owned channels, community distribution, and paid amplification where useful.
04
Measure
Connect activity to clicks, signups, customers, and revenue with disclosed attribution confidence.
05
Scale
Renew winners, pause weak cohorts, and move budget based on evidence from the campaign.
Fieldwork Command
See the whole creator operation.
One working view for the shortlist, approvals, live execution, recorded outcomes, and the decision that follows.
Command workspace
Illustrative viewDiscover
Create
Distribute
Measure
Scale
Creator shortlist
Brief-fit review
Technical audience
Content credibility
Conversion evidence
Decision queue
Approve outreach
Human checkpoint
Review outcome
Evidence attached
Scale or hold
Next action
// fieldwork signal
Every campaign makes the system smarter.
Fieldwork connects creator spend, content, activity, conversions, and revenue in one append-only performance record. Verified evidence drives decisions; influence and estimates stay disclosed.
Compare verified CPA
See the cost of deterministic outcomes by creator, without blending modeled influence into fact.
Tie spend to revenue
Connect attributed revenue back to the creator deal and budget that produced it.
Build the performance graph
Turn each creator, format, offer, and outcome into reusable evidence for the next decision.
Creator outcome graph
One deal becomes reusable intelligence
- 01
Click
- 02
Signup
- 03
Paid conversion
- 04
Attributed revenue
Verified CPA
deal spend ÷ outcomes
Creator ROAS
attributed revenue ÷ spend
Verified, influenced, and modeled attribution stay visibly distinct.
Learn how it worksHow every creator gets scored.
Four sub-scores, weighted into one composite. The weighting is our point of view: a technical audience that buys beats a big audience that scrolls.
Tech Audience Density
40%Share of this creator’s audience that is genuinely technical (developers, builders, technical founders) rather than general tech-curious. The single most important signal on Fieldwork.
Engagement Quality
20%Depth and substance of engagement: thoughtful replies, saves, and shares from real practitioners, not vanity likes or bot traffic.
Content Credibility
20%How trusted and technically sound their content is. Do they ship real projects, get cited by peers, and avoid hype?
Conversion Track Record
20%Historical ability to drive real action from past campaigns: installs, signups, stars, paid conversions.
Try it
// step 1: what are you building?
// step 2: top matches, scored live
Creators indexed and scored.
We score emerging-tech KOLs and UGC creators on technical audience fit, content credibility, and campaign relevance, then match them against your brief. A sample of who is in the index today:
Live index preview
01 / 08
Live index readout
ISR · 1 hour
- Creators
- 580
- Combined reach
- 126.3M
Indexed and scored by Fieldwork. Listing is not an endorsement or an existing partnership.
The operation learns
Fieldwork connects the brief, creator, content, distribution, outcome, and next decision so every campaign improves the one that follows.
DiscoverExecuteMeasureLearn
Relevance over reach
We score how likely each audience actually buys, not just how big it is. 8K engaged buyers beat 200K passers-by.
Measured, not guessed
Verified, influenced, and modeled outcomes stay separate. Recommendations use deterministic evidence, not blended attribution theater.
Across every kind of tech creator
Emerging tech is our pilot market. We are proving the operating model here first, then expanding Fieldwork into other high-intent niches as the network and performance data mature.
Developer / BuilderTech News & CommentaryFounder / OperatorAI / ML SpecialistCrypto / Web3Product / DesignTech Lifestyle
Creative operations
One brief becomes a controlled testing system.
Run creator-produced, AI-assisted, or hybrid creative without losing the details that decide whether the work can launch and scale.
01
Build the variation matrix
Set target variants, languages, ratios, hooks, channels, and revision rounds from one campaign brief.
02
Lock the requested rights
Record paid, organic, web, email, and app-store usage requests before creator selection and contracting.
03
Review before release
Use AI-assisted brief checks and a required human decision before content acceptance or payout release.
04
Iterate from outcomes
Connect each creator deal to clicks, conversions, revenue, CPA, and ROAS so the next variation has evidence behind it.
Synthetic content generation is not presented as a native Fieldwork feature until a production provider, consent standard, and rights workflow are connected. The operating and approval layer is provider-neutral.
Apply for EnterpriseCreator Bounties · Sample preview
Post the brief. Set the budget. Let creators apply.
Inside Fieldwork, teams publish a scoped content brief or Product tester sprint with the deliverable, budget, deadline, formats, and usage rights. Use creators to test PMF signals, distribution fit, positioning, and ad angles before scaling spend. Verified creators apply with an unlisted work-sample link, so media stays on YouTube, Vimeo, Loom, or Drive while your team reviews every application in one workspace.
Sample · $1,250 offer
Technical product walkthrough
One 30-second vertical video for an AI developer tool, with a clear product demo and paid-social usage request.
- PMF / ad-angle test
- Unlisted video link
- Verified creator
- Rights stated up front
Illustrative preview—not a live listing. Posted prices are offers, and Fieldwork never labels funds as escrowed until a payment rail confirms the reservation.
// operating model comparison
Replace the creator-campaign patchwork.
Compare where the work lives, how creator decisions get made, and what your team can measure after launch.
Swipe to compare →
| Compare | Fieldwork | Sheets + inbox | Broad creator database |
|---|---|---|---|
| Where work lives | Brief, shortlist, deals, and outcomes in one flow | Sheets, docs, inboxes, and separate links | Creator search in one tool; execution varies |
| Emerging-tech fit | Technical-audience scoring across 7 categories | Your team researches and judges fit manually | Broad audience and category filters |
| Matching | Weighted creator fit against the campaign brief | Manual research and subjective shortlists | Search and filter results |
| Outreach and deals | Drafts, approvals, and negotiation inside your cap | Copy, paste, follow-ups, and approvals by hand | Capabilities vary by provider |
| Measurement | Recorded outcomes and per-deal economics with visible confidence | Reconcile links, exports, and spend after launch | Attribution depth varies by integration |
| Operating model | Choose self-serve or Enterprise execution | Your team owns every step | Your team operates the platform |
Creator-database capabilities vary by vendor. This compares operating models, not every feature offered by every provider.
Service plus software
Operate Fieldwork. Or make us the operator.
Choose self-serve software for control, or Enterprise execution when you want our team on the campaign.
Fieldwork Command
Run the operation yourself.
Your team uses the operating layer to brief, match, negotiate, approve, and measure creator campaigns.
- Activate a monthly Command plan
- Keep briefs, budgets, and approvals in your hands
- Scale into the full creator index when you are ready
Enterprise
Fieldwork runs it for you.
Our team operates the campaign for companies that want creator-led growth without building the machine internally.
- $50K minimum creator campaign budget
- Sourcing, outreach, and negotiation handled for you
- Campaign coordination and measured reporting
Fieldwork Command beta
Choose the operating level for your campaign scale.
Built for venture-backed AI and emerging-tech teams—from a focused launch to a multi-product growth operation. Creator campaign spend is separate.
Access
$99/mo
For a focused first creator campaign
9
creator profiles in your starting pool
Focused
first creator objective
3
outcomes tracked per creator
- 9 scored creator profiles to evaluate
- Build a brief and manage creator deals
- Track clicks, signups, and attributed revenue
- Best for validating one focused creator objective
Pro
$299/mo
For repeat launches and larger shortlists
580
creator profiles available
7
tech creator categories
3
advanced workflows: match, outreach, proposals
- 580 scored creator profiles across 7 tech categories
- Advanced filters and brief-level creator matching
- Drafted outreach, approvals, and negotiation workflow
- Budget-tiered proposals with CPA projections
- Best for repeat launches and larger shortlists
Scale
From $799/mo
For funded teams running creator growth at scale
800+
creator profile sourcing capacity
Multi
brief and campaign execution
Scale
creator rosters and product portfolios
- 800+ creator profile sourcing capacity
- Everything in Pro across multiple concurrent briefs
- Highest execution capacity for larger creator rosters
- Custom sourcing beyond the indexed roster
- Best for funded growth teams and multi-product portfolios
Premium Enterprise
Fieldwork infrastructure for your growth organization.
For well-funded companies, portfolio teams, and platforms that need custom creator capacity, dedicated rollout design, integration planning, and enterprise controls.
- Custom creator and campaign capacity
- Dedicated rollout and operating design
- API and workflow integration
- Security, data, and onboarding review
Model your campaign operating load.
Move the sliders to see which Command level fits your team.
112
560
Swipe to compare →
| Compare | Access | ProBest fit | Scale | Enterprise |
|---|---|---|---|---|
| Platform price | $99/mo | $299/mo | From $799/mo | Custom |
| Creator coverage | 9 scored profiles | 580 live profiles | 800+ profile capacity | Custom capacity |
| Campaign scale | One focused brief | Repeat launches | Multiple concurrent briefs | Portfolio or platform rollout |
| Workflow | Briefs, deals, outcomes | Matching, outreach, proposals | Scale-tier execution | Integration + security scope |
Fieldwork for platforms
Put creator operations inside your own product.
Apply for a commercial API integration that connects approved Fieldwork capabilities to your platform, workflow, or client experience.
Integration scope
- Add creator discovery and scoring to your product
- Connect briefs, approvals, and campaign workflows
- Embed measured creator operations into client portals
- Scope controlled data and event delivery for your platform
API access is reviewed and scoped. We do not offer unrestricted creator-data export or public anonymous keys.
Apply for API access6/8 CapitalComing soon
Private dealflow for the creator economy.
Emerging-tech companies will be able to share private fundraising opportunities with eligible creators who can bring both capital interest and real distribution alignment.
For companies
Present a structured opportunity to a qualified creator audience and find aligned operators who understand the category before requesting an introduction.
For creators
Opt into curated emerging-tech dealflow, review the company materials, and decide independently whether to request access to the opportunity.
Coming soon. Access will depend on eligibility, jurisdiction, independent due diligence, and licensed-partner rails. Fieldwork does not currently broker securities, provide investment advice, or custody investor funds.
Choose how you want to run it.
Send your objective. Run the operation in Fieldwork Command or apply for a managed growth program run by our team.
Questions, answered
Are these influencers?+
We cover the full range, from hands-on developers to mainstream tech reviewers. We do not screen by title. We screen by whether their audience actually converts for tech products.
How does pricing work?+
Fieldwork Command beta access starts at $99/month for teams running campaigns themselves. Enterprise programs are scoped around the objective, execution volume, and creator budget. Creator spend is always separate and stays inside the cap you approve.
How is attribution measured?+
Tracking links connect deterministic clicks, signups, and recorded revenue to creator activity. Fieldwork distinguishes verified, influenced, and modeled attribution so assumptions are visible instead of presented as certainty.
How do creators get paid?+
Through Stripe or USDC, released on verified delivery. Payouts are held until the agreed work is confirmed.
What categories do you cover?+
Seven: developer and builder, tech news and commentary, founder and operator, AI and ML, crypto and web3, product and design, and tech lifestyle.
Start with a fit check
Send a question or apply to work with our team. We reply within one business day.
Calls with our team are offered after budget and fit review. The shared demo is available immediately if you only need to explore the product.