FIELDWORK CREATORS
Fieldwork turns your product into creator-native content, made by AI and real creators, tested fast, then scaled around what works.
Campaign brief
Sleep Better, Live More
Built for consumer brands, apps, AI companies, and products competing for attention.
01
We learn the product, the audience, the category, the cultural references, and the objective you are actually paying for.
02
AI and real creators produce a high volume of platform-native content, built for the feed rather than adapted to it.
03
Creative is organised by hook, angle, creator, platform, and audience signal, so a result points at a cause.
04
Winning ideas become new iterations, paid creative, creator partnerships, and distribution campaigns.
Creative volume without a learning loop is just expensive noise.
Creator network
Every creator here has agreed to work on campaigns, not just be listed on one.
Illustrative profiles. Portraits are stock and do not depict these creators.
Real creators who film, speak, post, license their work, and carry distribution of their own.
Persistent AI characters for rapid concept testing, multilingual variants, and volume where a human shoot is not the constraint worth paying for.
The same brief produces hooks, scripts, storyboards, creator briefs, and finished cuts, each traceable back to the idea it came from.
What to make, why it should work, and what we are testing.
One angle, many openings. The opening is the variable that moves most.
Spoken language, not marketing copy read aloud.
Shot order, pacing, and where the product actually appears.
Same idea, produced at volume for early signal.
Platform-native, captioned, sized, and ready to post.
Consumer wellness app
Demo campaignFounder-led reaction hooks outperformed polished product demos.
The same script performed differently depending on who delivered it. Unpolished delivery from a named person held attention longer than a produced voiceover.
AI productivity tool
Demo campaignShorter openers held attention better than long explainers.
Openers in the eight to twelve second range kept more viewers to the product moment than thirty second setups covering the same ground.
DTC skincare brand
Demo campaignThree creators produced most of the usable paid creative.
Breadth found the winners; depth scaled them. After the first test round, budget concentrated rather than spread.
Your next winning creative is probably not your best-looking one.
Pricing
Fieldwork Creators is a managed engagement. You are buying a creative system and the team that runs it.
$6,800
one-time
For brands that need a focused month of creative output and learning.
From $15,000
per month
For brands actively testing and scaling organic and paid creative.
From $30,000
per month
For companies that want sustained creator distribution and category visibility.